The whole pet industry is excited about the upcoming Superzoo 2023 from 16 to 18 August. The organiser World Pet Association (WPA) will welcome over 1,110 exhibitor at the Mandalay Bay Convention Center in Las Vegas offering professionals the possibility to connect and participate in seminars, grooming contests, a beach party and many more.

WPA itself emphasizes that SuperZoo is the “must-attend” event for pet industry insiders.

“We are eagerly counting down the days until the pet industry’s most dynamic and productive event of the year, SuperZoo 2023, gathers in Las Vegas,” explained senior VP of events for WPA. “Celebrating the vibrant pet retail community and the dedicated individuals driving its success, SuperZoo stands as the ultimate gathering where industry visionaries and influential professionals converge to revolutionize their businesses, foster inspiration and fuel unprecedented growth.”

The show will range over an area of over 300,000 sqft with over 1,100 exhibitors showcasing their products and services. 520 of the exhibitors are represented exclusively on this fair.

The show area will feature different sections:

– New Product Showcase:
Over 1,000 new products and an award ceremony for the best new products chosen by industry experts

– Emerging Brands:
provides presentation of over 85 new innovators and entrepreneurs

– Natural and Health:
latest developments in pet supply and health products

– Specialty and Lifestyle:
speacial area for boutique products

– Farm and Feed:
products for commercial rangers and farmers

– Aquatics, Reptiles and Small Animals:
products for birds, aquatic pets, and small animals

– Groomer’s Marketplace:
grooming products

– International Pavilion
products of brands from all over the world

From 15 to 16 August, 65 educational sessions will be held by over 30 experts which provide insights into different sections of the industry. Additionally, some seminars can be chosen on 17 August as well.

Furthermore, the show offers Free Show Floor Talks which discusses different industry topics like e-commerce strategy, marketing, management and others. Finally, the beach party at the Mandaly Bay Beach on 17 August is the “perfect opportunity” for all participants to get in touch and build new connections.

The organiser has added more features like show floor lounges and a Friday Raffle awarding participants with prizes worth more than $5,000. On 18 August, new Venture Capitalist Panels will take place including different startup competitions e.g. of Leap Venture Studio. Attendees of the new Pet Advocacy Network Townall can give feedback on legislation and regulation in the industry.

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