Fressnapf Adapts to AI and Omnichannel Trends
The pet industry is experiencing significant shifts due to trends like AI and omnichannel approaches, requiring businesses to adapt and innovate. Fressnapf Group, a leading player in the sector, [...]
Alvar Pet Acquires Kivuton, Creating Nordic Pet Health Giant
Alvar Pet, a prominent Finnish direct-to-consumer pet food brand, recently made a significant move by acquiring Verkkokauppa Kivuton (Kivuton), an online retail platform. This acquisition marks the formation of [...]
PE Firm Pauses PPF Sale Amid Pricing Disputes
Cinven, the private equity firm behind Partner in Pet Food (PPF), has decided to halt the sale process of the pet food manufacturer, according to a report from Bloomberg. [...]
Trixie Bolsters Leadership with Key Appointments
Trixie, a renowned name in the pet industry, has recently made significant appointments to strengthen its leadership team. Ramona Blenckner, an experienced ecotrophologist, now heads the quality assurance and [...]
MPM Launches Applaws Cat Food Rebrand
MPM (Making Pet Food Matters) has unveiled an exciting rebranding initiative for its Applaws wet and dry cat food brand, representing a significant evolution in the brand's appearance. Renowned [...]
Vienna Pet Fair 2023: Successful Event with Growing Interest
Reflecting on the recent Vienna Pet Fair (Haustiermesse Wien), the organizer, EXOTICA Veranstaltungen GmbH, is pleased with the event's success over the weekend of March 2-3. With a turnout [...]
Moderna Products Names Alex Raes as New CEO for Growth
Belgium's Moderna Products has appointed Alex Raes as its new CEO, succeeding Bart Bonte, who will now serve as the Chairman of the Board while maintaining his position as [...]
UK Pet Food Joins PSC for Pet Industry’s Sustainable Packaging Drive
The Pet Sustainability Coalition (PSC) recently joined forces with UK Pet Food, formerly known as the Pet Food Manufacturers Association, to extend the reach of its Packaging Pledge across [...]
Supreme Petfoods Launches Dolly Dog Line Elevates Pet Loyalty
Supreme Petfoods, a prominent manufacturer in the small animal food sector, is making waves in the realm of dog treats with the introduction of their latest line, Dolly Dog. [...]
Mars Petcare Drives Growth in India’s Pet Food Market Despite Challenges
Mars Petcare and Royal Canin are key players in India's pet food market, especially in cities like Hyderabad and Mumbai. Despite the initial COVID-19-related surge, the market has maintained [...]