Pet retailer Super Zoo recorded a 12% increase of sales in 2022. The Plaček Group owned retail chain has just celebrated the opening of its 350th store.

The new store, located in Pilsen (90 kilometers from Prague), was established after the company had seen a rising customer demand.

“Accessibility for all customers is a priority for us,” says owner and founder Dušan Plaček.

The Group operates stores under the Super Zoo brand in the Czech Republic and Slovakia, Kakadu Zoo in Poland and Dino Zoo in Latvia for more than 30 years.

“We have decided not to build our partnership only on product placement but to support it with a long-term campaign aimed primarily at supporting animal shelters and educating society in this area,” says CEO Luboš Rejchrt.

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