In order to follow sustainability goals, Hill’s Pet Nutrition has announced the implementation of responsibly sourced and alternative proteins in the formulas of Science Diet Sensitive Stomach & Skin range.

“Our new Science Diet Sensitive Stomach & Skin line extension delivers the same science-led, tailored nutrition and key benefits as the original Science Diet Sensitive Stomach & Skin products but now features more sustainable seafood,” said Karen Shenoy, DVM, US chief veterinary officer at Hill’s Pet Nutrition. “We are proud to offer pet parents a new and more sustainable way to feed their pets, leveraging our focus on using science to truly transform lives.”

According to Hill’s, the new formulas consist of high-quality, traceable, wild-caught Alaskan Pollock from a fishery certified by the Marine Stewardship Council (MSC) which is rich in Omega 3 acids. Furthermore, the dog food formulas include insect-based protein that are sourced in North America and provide pups with fiber and other important nutrients.

The new proteins provide pet owners a variety of health advantages such as vitamin E, Omega 6 fatty acids, and antioxidants.

“We selected these proteins with purpose because they promote optimal digestive and skin health for pets, while also keeping sustainability top of mind,” Shenoy said. “This innovative approach to ingredients is part of our guiding philosophy, which includes delivering science-led nutrition, bringing people and pets together, and helping the planet for the next generation.”

The new formulas also fit into the company’s commitment to environmentally friendly measures like sustainable sourcing.

“Hill’s Pet Nutrition is uniquely positioned to unlock the trifecta of healthy, tasty and sustainable, thanks in part to the innovative approach we take at our Global Pet Nutrition Center,” said Stephen French, Ph.D., a principal scientist and lead product developer at Hill’s Pet Nutrition. “We did extensive work to optimize the taste and enjoyment pets will have eating our new Science Diet Sensitive Stomach & Skin. Our pet partners tried many different recipes to help us identify the optimal combination of ingredients that pair well with these exciting new protein sources to deliver great tasting foods.”

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