Voff Premium Pet Food announced acquisition of Aristo Oy
By making its seventh acquisition, Voff Premium Pet Food strengenth its position in the Nordic market. Voff now announced its acquisition of the manufacturer Aristo Oy, foun which is [...]
Startup Butternut Box launches meat-free dog meal
The UK startup Butternut Box just presented its first meatless meal for dogs called Ready Steady Veggie due to its customers of whom 71% want to feed their pets [...]
L Catterton enters Chinese pet food market
According to an announcement of the private equity business L Catterton, the company has invested in Shanghai Enova Pet Products, that owns the Chinese premium pet food brand Pure & [...]
Celebrity vet becomes ambassodor of insect-based pet food company
Percuro Pet Food announced the company’s new brand ambassador with celebrity veterinarian Scott Miller, Ph.D. The insect-based pet food company presents Miller as “perfect celebrity veterinary spokesperson”. Miller, born [...]
Purina records significant growth in 2021
Nestlé Purina PetCare reached double-digit growth in 2021. The company’s premium and science-based brands mainly contribute to the company’s success. The last year, Purina sales increased about 11% to [...]
Son of founder Gerbert Hofman steps into his father’s shoe’s leading the Hofman Group
Gerbert Hofman, founder of the Hofman Group, stepped back to let his son Arjan continue to run the business who is working in the company for about 23 years [...]
Swedencare generated record breaking revenue
The Swedish company of pet health care products, Swedencare, published its net sales of 2021 to the amount of SEK770.4 million (€72.8M / $82.7M). Swedencare could increase its operating [...]
Josera Petfood announced investment in new Poland plant
The German pet food manufacturer Josera will build a new factory in Paproć investing about PLN 278 million (US$70 million). The company, focussing on wet and dry food for [...]
Natural pet nutrition company Assisi prepares third acquisition
Due to a financial help from Crescent Capital Group LP’s European Specialty Lending program, Harwood Private Equity, owner of Assisi Pet Care, wants to lead his company’s “acquisitive growth [...]
Accapi Group will expand in Europe this year
Accapi, the European distribution partner for outdoor dog brand Ruffwear, revealed its plans for expansion in Europe. David Drachmann- Sunne will enter the company as European Sales Director being [...]