Purina Names New Chief Snuggle Officers to Promote Early-Stage Pet Nutrition

Purina Puppy Chow and Kitten Chow have introduced Pudim, a CavaPoo from Kansas, and Ika, an American shorthair from New York, as their new “Chief Snuggle Officers.” This initiative highlights the importance of proper nutrition in the early stages of pet development. Each winner receives a $25,000 salary, while Purina is donating an equal amount to Greater Good in honor of National Puppy Day. Selected from over 4,000 entries, Pudim and Ika will help promote pet health and well-being. Eric Willis, Purina’s Chief Marketing Officer, emphasized that these pets will remind owners that a happy, healthy pet starts with good nutrition, care, and affection.