Latest news by petfoodindustry say that Pets Choice has acquired the premium vegan dog brand HOWND from Power Pet Brands, effective August 5. HOWND, known for its plant-based dog food, wellness treats, and cruelty-free pet care products, will join Pets Choice’s family of brands, which includes Webbox and Vet’s Kitchen. This acquisition aims to expand Pets Choice’s share in the premium and advanced nutrition sectors, leveraging their extensive distribution network. HOWND’s co-founders, Mark Hirschel and Jo Amit, expressed excitement for HOWND’s future under Pets Choice’s stewardship.
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