Nestlé’s pet care division, led by Purina, reported CHF 14.02 billion ($16.21 billion USD) in sales during the first nine months of 2024, showing minimal growth compared to the prior year. Purina’s growth was driven by its premium brands, including Purina Pro Plan, Purina ONE, and Fancy Feast. The company witnessed varying sales performance across regions, with Zone North America seeing a slight decline, while strong growth was noted in Greater China, driven by e-commerce and new products. Nestlé has revised its full-year 2024 outlook, expecting organic sales growth of around 2% and plans for organizational restructuring to enhance agility and market execution. Key executive changes include merging the Latin American and North American zones and expanding digital transformation initiatives.
Purina Drives Nestlé’s Pet Care Growth with Premium Brands Despite Soft Market
KoehlerC2024-10-18T18:04:48+02:00October 18th, 2024|Categories: General, Market info, Pet Food Manufacturer|Tags: Fancy Feast, global pet food market, Nestle, organic sales growth, pet care, pet food sales, Pet Industry Growth, premium pet food, Purina, Purina Pro Plan|