Maxi Zoo France, part of the Fressnapf Group, plans to expand its store count by over 50 locations this year, reaching 380, with an additional 60-70 stores slated for 2024. This growth is aimed at ensuring convenient access for customers within a 20-25 minute radius. Despite economic challenges and lower consumer spending in the accessories sector, the company expects modest year-over-year growth in like-for-like sales, building on its 2023 revenue of €538 million. Maxi Zoo France also reports double-digit growth in online sales, with a focus on enhancing services like click-and-collect, though its primary strategy remains centered on physical store expansion.
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