Growel Group, based in Hyderabad, India, has announced its strategic expansion into the pet food industry with the launch of two new brands, Fullr and DatGud. Fullr treats, made using cold-pressed technology, feature superfood ingredients like flaxseeds and blueberries, while DatGud offers biscuits in flavors such as smokey barbeque and lamb. With over 30 years of experience and annual revenue exceeding ₹2000 crores (US$267 million), Growel Group aims to capitalize on the growing Indian pet food market, projected to exceed $1 billion by 2027. The treats segment is expected to be a major driver of this growth, rising from ₹650 crores to about ₹2000 crores by 2027.
Growel Group Expands into Pet Food Market with Fullr and DatGud Brands
KoehlerC2024-06-26T14:59:06+02:00June 25th, 2024|Categories: Asian, General, investment, Pet Food Manufacturer|Tags: cold-pressed pet treats, DatGud pet biscuits, Fullr pet treats, Growel Group, Indian aquaculture leader, Indian pet food market, pet food industry expansion, Pet Industry Growth, pet treats market trends, superfood pet ingredients|